A Company Catchphrase: Creating a Motto or Slogan That Promotes Your Business

\”Reach out and touch someone.\”

\”The ultimate driving machine.\”

\”Finger lickin’ good.\”

Chances are, you not only know immediately that those slogans come from AT


About The Author:
Marcia Yudkin is Head Stork of Named At Last, a company that brainstorms creative business names, product names and tag lines for clients. For a systematic process of coming up with an appealing and effective name or tag line, download a free copy of \”19 Steps to the Perfect Company Name, Product Name or Tag Line\” at http://www.namedatlast.com/19steps.htm


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